This is not a case of blatant video game franchise milking. This perfume does not exist. This is simply Microsoft exploiting a loophole to indirectly advertise the upcoming mega AAA game Destiny.
Here’s why: Activision and Sony have an exclusive marketing partnership for Destiny. According to the deal, Microsoft cannot advertise Destiny. The ‘Destiny Fragrance’ is just a doppelganger for the actual product, the video game. You can purchase the game from the website showing the ‘fragrance’. Its like how they show TV ads of audio CDs with the name of liquor brands because they cannot advertise liquor legally. Makes you wonder about AAA games being all about money. Just a thought.
Link to the website : Destiny Fragrance What do you think about this advertisement? Let us know in the comments section below.
and.. they took it down.