Coming just a few days after the announcement of ESL India Premiership 2020, NODWIN returns with another tournament, the Airtel India Esports Tour, co-hosted with Airtel.
Airtel India Esports Tour
The partnership between Airtel and NODWIN has been kicked off with the launch of Airtel India Esports Tour, which is the first and largest property of its kind in this segment. The tournament will have a national ranking and awarding system for Indian esports players based on their year-long performance across top tournaments, and this will be used as a a base to create a points table for all participants.
This is first off in India, and a big step towards common-ising esports as a legit career path in India.
Airtel India Esports Tour to feature PUBG, Clash of Clans, FIFA, etc.
Airtel India Esports Tour will initially cover all NODWIN tournaments across gaming titles like PUBG Mobile, Clash of Clans, FIFA, etc. The coverage will extend to all NODWIN tournaments such as ESL India Premiership 2020, DreamHack India, The Northeash Cup, KO Fight Nights, and PAN Fest.
Gamers will finally have access to a cohesive tournament point and rating system that will be maintained throughout the year. This is first off in India, and a big step towards common-ising esports as a legit career path in India. India, as of now, is still leaps and bounds behind other countries in the region, when it comes to esports.
The ecosystem will allow the flexibility of choice for players to play what they want and when they want.
Post the culmination of the annual tour, the final leaderboard across games will be presented to recognise and reward the winners at an award show celebrating the key players in the ecosystem – the esports athletes, the teams, the talent, the best playes, etc.
Watch the coverage of Airtel India Esports Tour
The broadcast of the Airtel India Esports Tour will be available on Airtel’s digital platforms and help with taking this emerging format to newer audiences.
Initially, the Airtel India Esports Tour will be seeded by NODWIN in its extensive tournament network and will aspire to be a platform where all tournaments will carry an agreed weightage independent of the organizer. The ecosystem will allow the flexibility of choice for players to play what they want and when they want.
Here’s what Airtel and NODWIN had to say about the launch of Airtel India Esports Tour.
Airtel has always been a pioneer in Indian telecom and we are thrilled to partner with NODWIN to unlock the potential of esports in India. Airtel is an enabler of digital lifestyles in emerging India and youth are at the core of our brand proposition. We look forward to a deep and long term collaboration with NODWIN as we embark on this exciting digital journey.
Adarsh Nair, Chief Product Officer, Bharti Airtel
“NODWIN Gaming believes that by binding the elements of independent tournaments into a single storyline we will give rise to a new culture in the competitive world of Indian esports. The teams and players will now look up to perform throughout the year rather than focusing on few big standalone tournaments in a year
Akshat Rathee, Founder and MD, NODWIN Gaming
For more updates related to the esports scene in India, keep tuning in to iLLGaming.
